中科新闻网多乐之日面包:翻译翻译,帮忙!
来源：百度文库 编辑：中科新闻网 时间：2024/05/03 01:30:18
中国作为WTO成员国，承诺2005年前开放电信市场，国际电信业巨头必将纷纷抢滩中国这一最大的、最具潜力的市场。这将在很大程度上影响中国电信企业的主导地位。对于中国移动通信业来说，竞争加剧、资费下调将成为不可逆转的潮流。但是中国的移动通信企业还是具有一定优势的：（1）网络总体规模、容量；（2）技术先进性，如CDMA；（3）既成的市场占有率；（4）本土化的人性服务；（5）突出的人才成本优势。这将是中国移动通信企业制胜的关键。居安思危，凡事预则立，不预则废。正如前面所分析的，基于差异性的理性竞争战略有助于中国移动通信企业长远发展。从国外成熟的移动通信业发展历程来看，企业间应减少价格战。在统一技术服务标准下，基于差异性展开竞争的结果往往是兼并与结盟，但是这绝不意味着企业间合谋制定高价。由于移动通信业中网络设施本身生产效率的提高，以及互补性产品——手机的生产成本的降低，加之中国潜在市场有效需求量的不断开发，移动通信产品的需求弹性已经有了很大程度的提高。网络运营商更多地将会采用“低价多销”策略来扩大利润空间。况且，国家政策对于垄断利润也是有限制的，企业产品定价要考虑公众的福利和社会的效益，实现公平。
China promises to open the telecommunication market before 2005 as WTO member states, the international giant of telecommunication industry will beach on this largest , most potential market of China confusingly confusingly. This will influence the leading status of enterprises of China Telecom to a great extent. To China Mobile industry , reduce and become the irreversible trend in increased competition , expenses. But mobile communication enterprises of China have the advantage of being certain : ( 1) Overall scale of the network , capacity; ( 2) Technological advance, such as CDMA; ( 3) Occupation rate of market that has already become; ( 4) Human nature service of the localization; ( 5) Outstanding talent's cost advantage . This will be the key that an enterprise of China Mobile get the upper hand of . Thinking of danger in times of safety, everything stands in advance, do not abolish in advance . Just as front analysed, the rational competitive strategy based on difference contributes to the long-term development of enterprise of China Mobile. According to ripe mobile communication industry development course of foreign countries , should reduce the price war among enterprises. Under unifying the technological service standard , often annex and form an alliance on the basis of the difference result competing, but this never means conspiring and making the high price among enterprises. Because mobile communication industry hits the improvement of own production efficiency of network facilities, and complementary products - -The reducing of the production cost of the cell-phone , in addition the constant development of the effective demand of Chinese potential market, the demand elasticity of the mobile communication products has improvement to a great extent. Operator will adopt and " sell " the tactics expand the profit space " more the network at a low price more. Moreover state policies to is it limit to have too to monopoly profits, enterprise products is it is it consider public welfare and benefit of the society to want to fix the price, realize the justice.