当街砍四肢:帮忙翻译一下

Executional styles for foreign advertising are often quite different from those we are accustomed to in the United States. Sometimes they are sexually oriented or aesthetically imaginative. For example, European advertising avoids the direct-sell approaches common in United States ads and instead is more indirect, more symbolic, and above all more visual. Nike, known in the United States for "in-your-face" advertising and irreverent Slogans such as “Just Do It," discovered that its brash advertising did not appeal to Europeans. A television commercial of Satan and his demons playing soccer against a team of Nike endorsers was a hit in America. However, many European stations refused to run it, saying it was too scary and offensive to show in prime time, when kids were watching?

Japanese advertising is known for relying on fantasy and mood to sell products. Ads in Japan notoriously lack the emphatic selling demonstrations found in U.S. advertising, limit the exposure of unique product features, and avoid direct comparisons to competitors' products. Japanese ads often feature cartoon characters or place the actors in irrelevant situations. For example; one advertisement promotes an insect spray while showing the actor having teeth extracted at the dentist's office. One explanation of Japan's preference for